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بررسی مدل توسعه گردشگری روستایی و پایداری توسعه جوامع محلی (مطالعه موردی: دهستان زیرراه) | ||
پژوهش های بازاریابی گردشگری و میهمان نوازی | ||
مقاله 10، دوره 1، شماره 1، آبان 1402، صفحه 181-206 اصل مقاله (1019.92 K) | ||
نوع مقاله: مقاله پژوهشی | ||
شناسه دیجیتال (DOI): 10.22080/tmhr.2024.26930.1007 | ||
نویسنده | ||
خدیجه رنجبر* | ||
دانشجوی دکتری رشته جغرافیا و برنامهریزی شهری، دانشگاه آزاد اسلامی، یزد، ایران. | ||
تاریخ دریافت: 08 فروردین 1403، تاریخ بازنگری: 12 فروردین 1403، تاریخ پذیرش: 14 فروردین 1403 | ||
چکیده | ||
زمینه و هدف: گردشگری بهعنوان ابزاری کارآمد با اثر بر بنیانهای اقتصاد روستایی میتواند نقش مهمی را در پایداری اجتماعی نواحی روستایی ایفا کند. این پژوهش به دنبال تعیین نقش گردشگری در پایداری اجتماعی نواحی روستایی دهستان زیرراه میباشد. روششناسی: پژوهش حاضر، کاربردی و توصیفی-تحلیلی است. اطلاعات مورد نیاز از طریق مطالعات اسنادی و پیمایشی بدست آمده است. جامعه آماری این پژوهش ساکنان دهستان زیرراه (8248 N =) و نمونه آماری 384 نفر میباشند. بهمنظور بررسی و تحلیل استنباطی از روشهای آماری ضریب همبستگی، رویکرد پیشرفته معادلات ساختاری استفاده شد. تحلیلها با استفاده از نرمافزارهای spss22 و Amos22 انجام و میزان خطای نوع اول (α) برای آزمون دو دامنه برابر با 05/0 در نظر گرفته شد. یافتهها: همه مؤلفههای مؤثر بر توسعه گردشگری روستایی، بهجز عامل بهداشت و زیست محیط، با ضریب استانداردشده بالای 860/0 قادرند که حداقل 74 درصد از واریانس مدل نهایی توسعه گردشگری روستایی را تبیین کنند یافتههای حاصل در سطح 001/ معنادار میباشند. نتیجهگیری و پیشنهادات: نتایج پژوهش در ناحیه موردمطالعه نشاندهنده آن است که در ابعاد اجتماعی-فرهنگی و اقتصادی نیاز به برنامهریزی و توجه بیشتر دولت و مسئولین در دهستان زیرراه میباشد. نوآوری و اصالت: این پژوهش به دنبال بررسی عوامل توسعه گردشگری با تاکید بر پایداری و توسعه جوامع روستایی در دهستان زیرراه، بود و با توجه به اهمیت و ضرورت تحقیق سعیشد ضمن بیان مفاهیم و مبانی نظری مرتبط با موضوع مطالعه، پس از جمعبندی یافتهها، به ارائه راهکارهای مناسب بپردازد. | ||
کلیدواژهها | ||
گردشگری؛ توسعه؛ روستا؛ زیرراه | ||
عنوان مقاله [English] | ||
Investigating the development model of rural tourism and the sustainability of the development of local communities (Case study: Zirrzah Dehistan) | ||
نویسندگان [English] | ||
Khadije Ranjbar | ||
PhD student in geography and urban planning, Islamic Azad University, Yazd, Iran | ||
چکیده [English] | ||
Context and Purpose: Tourism as an efficient tool with an effect on the foundations of rural economy can play an important role in the social stability of rural areas. This research seeks to determine the role of tourism in the social sustainability of the rural areas of Zirrah village. Design/methodology/approach: The current research is applied and descriptive-analytical. The required information has been obtained through documentary and survey studies. The statistical population of this research is the residents of Zirrah village (8248 N =) and the statistical sample is 384 people. In order to investigate and inferential analysis of statistical methods of correlation coefficient, the advanced approach of structural equations was used. Analyzes were performed using spss22 and Amos22 software, and the first type error (α) for the two-domain test was considered equal to 0.05. Findings: All the factors affecting the development of rural tourism, except the health and environment factor, with a standardized coefficient above 0.860, are able to explain at least 74% of the variance of the final model of rural tourism development. The findings are significant at the 0.001 level. Conclusion: The results of the research in the studied area show that there is a need for more planning and attention from the government and officials in Zirrah village in socio-cultural and economic dimensions. Originality/value: This research sought to investigate the factors of tourism development with emphasis on the sustainability and development of rural communities in Zirrah district, and considering the importance and necessity of the research, it was tried to express the concepts and theoretical foundations related to the subject of the study, after summarizing the findings. to provide appropriate solutions. | ||
کلیدواژهها [English] | ||
Tourism, Development, Village, Zirrah | ||
مراجع | ||
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