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ارائۀ چارچوب مفهومی شکلگیری الگوی گردشگری پزشکی و توسعۀ اقتصادی-اجتماعی شهر رشت | ||
| مطالعات ساختار و کارکرد شهری | ||
| دوره 12، شماره 4، مهر 1404، صفحه 121-149 اصل مقاله (541.78 K) | ||
| نوع مقاله: مقالات مستقل پژوهشی | ||
| شناسه دیجیتال (DOI): 10.22080/usfs.2025.28324.2492 | ||
| نویسندگان | ||
| رسول صفائی نمین1؛ یوسفعلی زیاری* 2؛ ناصر اقبالی3 | ||
| 1دانشجوی دکتری، گروه جغرافیا و برنامهریزی شهری، واحد تهران مرکزی، دانشگاه آزاد اسلامی، تهران، ایران. | ||
| 2دانشیار، گروه جغرافیا و برنامهریزی شهری، واحد تهران مرکزی، دانشگاه آزاد اسلامی، تهران، ایران | ||
| 3استاد، گروه جغرافیا و برنامهریزی شهری، واحد تهران مرکزی، دانشگاه آزاد اسلامی، تهران، ایران. | ||
| تاریخ دریافت: 15 دی 1403، تاریخ بازنگری: 03 فروردین 1404، تاریخ پذیرش: 13 خرداد 1404 | ||
| چکیده | ||
| چکیده گردشگری پزشکی یکی از شاخههای نوظهور و در حال رشد صنعت گردشگری است که در دهههای اخیر بهطور قابل توجهی رونق یافته است. این بخش از گردشگری نهتنها به افزایش درآمد کشورها کمک کرده، بلکه به ایجاد فرصتهای شغلی و تقویت اقتصاد محلی نیز نقش بسزایی ایفا کرده است. در این راستا هدف پژوهش حاضر، ارائۀ چارچوب مفهومی شکلگیری الگوی گردشگری پزشکی و توسعۀ اقتصادی-اجتماعی شهر رشت و طراحی ارتباطات این عوامل میباشد. روش انجام پژوهش بهصورت توصیفی- تحلیلی است. بهمنظور شناسایی عوامل برای ارائۀ چارچوب مفهومی، از روش تحلیل محتوا استفاده شد. در بخش مدلسازی ساختاری تفسیری، از نظرات خبرۀ دانشگاهی صاحبنظر در حوزۀ گردشگری و مراکز پژوهشی از طریق روش دلفی استفاده شده است. ابزار جمعآوری دادهها بهصورت مصاحبه و پرسشنامۀ دوبه دویی میباشد و برای سنجش و ارزیابی روایی پرسشنامه از ملاک روایی صوری استفاده شده است. چارچوب مفهومی شکلگیری الگوی گردشگری پزشکی و توسعۀ اقتصادی-اجتماعی شهر رشت با استفاده از یک متدولوژی تحلیلی نوین تحت عنوان مدلسازی ساختاری تفسیریISM) ) تعیین و بهصورت یکپارچه مورد تحلیل قرار گرفته است. یافتههای پژوهش نشان داد میباشد که عوامل تبلیغات و بازاریابی بینالمللی و برنامههای توسعۀ دولت و شهرداری با میزان قدرت نفوذ 10 بیشترین تأثیر و عاملهای توسعۀ فناوریهای نوین پزشکی و پتانسیل گردشگری طبیعی و تاریخی مشترکاً با میزان قدرت نفوذ 7 کمترین تأثیر را دارد. | ||
| کلیدواژهها | ||
| گردشگری؛ گردشگری پزشکی؛ توسعه اقتصادی؛ توسعه اجتماعی؛ شهر رشت | ||
| عنوان مقاله [English] | ||
| Presenting the Conceptual Framework for the Formation of the Medical Tourism Model and Socio-Economic Development of Rasht City | ||
| نویسندگان [English] | ||
| Rasoul safaei namin1؛ Yousef ali ziari2؛ naser eghbali3 | ||
| 1PhD Student, Department of Geography and Urban Planning, Central Tehran Branch, Islamic Azad University, Tehran, Iran. | ||
| 2Associate Professor, Department of Geography and Urban Planning, Central Tehran Branch, Islamic Azad University, Tehran, Iran | ||
| 3Professor, Department of Geography and Urban Planning, Central Tehran Branch, Islamic Azad University, Tehran, Iran | ||
| چکیده [English] | ||
| Medical tourism is one of the emerging and growing branches of the tourism industry, which has significantly prospered in recent decades. This part of tourism has not only helped to increase countries' income but has also played a significant role in creating job opportunities and strengthening the local economy. In this regard, this research aims to provide a conceptual framework for forming Rasht City's medical tourism model and socio-economic development. Communication design is one of these factors. The research method is descriptive-analytical. The content analysis method was used to identify the factors that provided the conceptual framework. In the interpretive structural modeling section, the opinions of academic experts in the field of tourism and research centers were used through the Delphi method. The data collection tool is in the form of an interview and a two-way questionnaire, and the criterion of face validity was used to measure and evaluate the validity of the questionnaire. The conceptual framework of the formation of the medical tourism model and socio-economic development of Rasht City has been determined and analyzed in an integrated manner using a new analytical methodology under the title Interpretive Structural Modeling (ISM). The findings showed that the factors of international advertising and marketing and development programs of the government and municipality, with an influence of 10, have the highest influence, and the factors of the development of modern medical technologies and the potential of natural and historical tourism, together with an influence of 7, have the lowest influence. | ||
| کلیدواژهها [English] | ||
| Tourism, Medical Tourism, Economic Development, Social Development, Rasht City | ||
| مراجع | ||
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