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فراترکیب متغیرهای تبیین کننده اکوسیستم کسب و کارهای ایران در حوزه صنایع غذایی | ||
| پژوهشنامه مدیریت اجرایی | ||
| دوره 17، شماره 33، شهریور 1404، صفحه 351-382 اصل مقاله (657.64 K) | ||
| نوع مقاله: مدیریت استراتژیک (برنامهها، تحلیلهای استراتژیکی تولید، استراتژیهای بازاریابی و مدیریت بازار، کسبوکار، سرمایه گذاری، منابع انسانی، مالی، رقابت، . . . ) | ||
| شناسه دیجیتال (DOI): 10.22080/jem.2026.27544.3946 | ||
| نویسندگان | ||
| سید کمال تورنگ* 1؛ حسنعلی آقاجانی2 | ||
| 1استادیار، گروه مهندسی صنایع، دانشکده مهندسی مواد و صنایع، دانشگاه صنعتی نوشیروانی بابل، بابل، ایران | ||
| 2استاد، گروه مدیریت و کارآفرینی، دانشکده علوم اقتصادی و اداری، دانشگاه مازندران | ||
| تاریخ دریافت: 09 آبان 1403، تاریخ بازنگری: 28 تیر 1404، تاریخ پذیرش: 20 مهر 1404 | ||
| چکیده | ||
| یکی از دلایلی که بسیاری از کسب و کارهای حوزه صنایع غذایی در همان سالهای اولیهی شروع به فعالیت خود شکست می-خورند این است که در شناسایی ابعاد اکوسیستم کسب و کار اشتباه میکنند به جای اینکه در موارد مهم، تمرکز خود را بگذارند صرف برنامههای بیتاثیر میشوند. داشتن یک نقشهی راه از عوامل موثر، به این کسب و کارها کمک شایانی خواهد کرد. هدف تحقیق حاضر ارائه الگوی ابعاد اکوسیستم کسب و کارهای حوزه صنایع غذایی است. جامعه هدف تحقیق حاضر، شامل مقالات، پایاننامههای علمی- پژوهشی، مقالات همایشی، کتابها از سال 1393 شمسی تا 1403 و 2014 میلادی تا 2024 بود. این تحقیق جهت جستجوی نظاممند از مقالات منتشر شده در ژورنالهای مختلف، به وسیله واژگان کلیدی دادهها از پنج پایگاه داده انگلیسی زبان و پنج پایگاه داده فارسی زبان جمعآوری شدند. این پژوهش بصورت کیفی و با استفاده از تکنیک فرا ترکیب و دلفی فازی انجام شده است. به منظور انجام فرا ترکیب از روش هفت مرحلهای سندلوسکی و بارسو (2007) استفاده شده است. یافتههای تحقیق متغیرهای تبیین کننده اکوسیستم کسب و کارها در 5 مقوله ساختار سیاسی اکوسیستم با مولفههای جو سیاسی، نقش دولت؛ مقوله ساختار فرهنگی اکوسیستم با مولفههای اصلاح ساختار نظام آموزشی، توانمند سازی منابع انسانی؛ مقوله ساختار اقتصادی اکوسیستم با مولفههای عوامل مرتبط به بازار، شرایط مالی، زیرساختهای ارتباطی؛ مقوله ساختار حمایتی اکوسیستم با مولفههای پشتیبانی سازمانی، شبکه سازی؛ مقوله ساختار اجتماعی با مولفههای اصلاحات قوانین و مقررات و مشتری مداری و 39 کد باز تعیین و معرفی شدهاند. | ||
| کلیدواژهها | ||
| اکوسیسم کسب و کار؛ زیست بوم کسب و کار؛ صنایع غذایی؛ فراترکیب | ||
| موضوعات | ||
| مرزهای نوظهور دانش در مدیریت اجرایی | ||
| عنوان مقاله [English] | ||
| Meta-Synthesis of Human, Structural, and Environmental Factors Influencing the Start-Up and Sustainability of Businesses in the Food Industry | ||
| نویسندگان [English] | ||
| Seyed Kamal Tourang1؛ Hassanali Aghajani2 | ||
| 1Assistant Professor, Department of Industrial Engineering, Faculty of Materials and Industrial Engineering, Babol, Noshirvani University of Technology, Babol, Iran | ||
| 2Professor, Department of Management and Entrepreneurship, Faculty of Economic and Administrative Sciences, University of Mazandaran | ||
| چکیده [English] | ||
| Startup businesses are recognized as one of the strategic sectors in the global economy, given the growing population and changes in consumption patterns. In this context, the launch of startup businesses is of great importance due to its profound effects on the economy and society. This study aims to provide a framework and dimensions explaining the launch and startup stages of businesses in the Iranian food industry. The statistical population included articles, theses, conference papers, and books published from 2014 to 2024, corresponding to 1393 to 1403 in the Solar Hijri calendar. For the purpose of systematically searching published studies in databases based on relevant keywords, five English-language databases and five Persian-language databases were used. The techniques used were meta-combination and fuzzy Delphi. In order to perform the meta-combination, the seven-step method of Sandelowski and Barso (2007) was used. Based on the research findings, the explanatory variables of businesses are divided into three categories: human characteristics and the founder, including psychological factors, demographic factors, and acquired skills of the founder; structural characteristics of the business, including team building, business financing, the business ideation process, customers, access to the industry and market; and environmental factors affecting business startup, including the role of the government in facilitating business startup, educational centers and business support organizations, the cultural environment, the existence of necessary infrastructure in the environment, and 63 open codes. Finally, it is recommended that in order to succeed in starting food industry businesses, it is necessary to pay attention to these three main factors and the related sub-variables. | ||
| کلیدواژهها [English] | ||
| Business, Startup, Food industry, Human, Structure, Environment | ||
| مراجع | ||
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