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تحلیل رضایتمندی مردم از کیفیت پارک‌های شهری گردشگرپذیر در شهرهای کوچک، نمونه مطالعه پارک سرچشمه شهر خوانسار | ||
| برنامه ریزی و توسعه گردشگری | ||
| مقاله 6، دوره 11، شماره 42، آبان 1401، صفحه 113-138 اصل مقاله (645.21 K) | ||
| نوع مقاله: علمی-پژوهشی | ||
| شناسه دیجیتال (DOI): 10.22080/jtpd.2022.23134.3662 | ||
| نویسندگان | ||
| محمدرضا حقی1؛ احسان حیدرزاده* 2 | ||
| 1استادیار شهرسازی، گروه معماری، دانشکده فنی و مهندسی، دانشگاه رازی، کرمانشاه، ایران | ||
| 2گروه شهرسازی، دانشکده هنر و معماری، دانشگاه خلیج فارس، بوشهر، ایران | ||
| تاریخ دریافت: 16 اردیبهشت 1401، تاریخ بازنگری: 11 مرداد 1401، تاریخ پذیرش: 27 شهریور 1401 | ||
| چکیده | ||
| زمینه و هدف: امروزه خدمات گسترده‌تری از پارک‌های بزرگ شهری انتظار می‌رود به‌طوری‌که برخی از آن‌ها نقش جاذبه‌ای گردشگری را نیز ایفا می‌کنند. از همین‌رو، در پژوهش حاضر، پارک سرچشمه در شهر خوانسار به عنوان یک پارک گردشگرپذیر انتخاب و به ارزیابی رضایتمندی مردم از خدمات آن پرداخته شده است. روش‌شناسی: پژوهش حاضر، توصیفی-تحلیلی و مبتنی بر مطالعات اسنادی و پیمایش میدانی است. داده‌ها به کمک 400 پرسش‌نامه و با توزیع در میان مراجعه‌کنندگان به پارک سرچشمه گردآوری شده است. در ادامۀ داده‌ها در نرم‌افزار SPSS وارد شده و به کمک مدل تحلیل عاملی اکتشافی و رگرسیون چندمتغیره خطی مورد تحلیل قرار گرفته‌اند. یافته‌ها: مطابق مدل تحلیل عاملی، کیفیت پارک‌های گردشگرپذیر در 9 عامل شامل «سرزندگی»، «خدمات پایه»، «آرامش و فرح‌بخشی»، «منحصربه‌فردی»، «مأمن خانوادگی»، «مدیریت و نگهداری»، «محرک پویایی»، «تسهیلات مکمل» و «زیست‌بوم طبیعی» دسته‌بندی می‌شوند. همچنین بر اساس مدل رگرسیون چندمتغیره خطی، عوامل خدمات پایه، مأمن خانوادگی و محرک پویایی بیشترین تأثیر را بر رضایت مراجعه‌کنندگان به این گونه پارک‌ها دارند. نتیجه‌گیری و پیشنهادها: ضعف پارک مورد بررسی در دو عامل مدیریت و نگهداری و محرک پویایی بوده است و پیشنهادها باید در راستای ارتقای شاخص‌های این عوامل باشد. از جمله پیشنهادها برای بهبود این عوامل می‌توان به تبدیل خیابان سرچشمه به پیاده‌راه به‌ویژه در ایام پرمراجعه، تعبیۀ وسایل و تجهیزات ورزشی در هم‌جواری محیط بازی کودکان، تعبیۀ مسیرهای دوچرخه‌سواری درون پارک و مسیرهای منتهی به آن و برپایی نمایشگاه‌های فصلی در پارک اشاره نمود. نوآوری و اصالت: استفاده از مدل‌های آماری جدید و کاربست بیش از 50 شاخص جهت ارزیابی، مهم‌ترین تفاوت‌های این پژوهش با پژوهش‌های پیشین است. | ||
| کلیدواژه‌ها | ||
| رضایت از خدمات؛ پارک شهری؛ پارک گردشگری؛ فضای سبز؛ شهر خوانسار | ||
| عنوان مقاله [English] | ||
| Analysis of People’s Satisfaction about Quality of Tourist Urban Parks in Small Cities, Case Study: Sarcheshmeh Park in Khansar City | ||
| نویسندگان [English] | ||
| Mohammad Reza Haghi1؛ ehsan heidarzadeh2 | ||
| 1Department of Architecture, Faculty of Engineering, Razi University, Kermanshah, Iran. | ||
| 2urbanism department, faculty of art and architecture, persian gulf university, bushehr, iran | ||
| چکیده [English] | ||
| Context and Purpose: Nowadays, more extensive services are expected from large city parks in a way that some of them also play the role of tourist attractions. Therefore, in the present research, Sarcheshmeh Park in Khansar City has been selected as a tourist park and the satisfaction of people with its services has been evaluated. Design/methodology/approach: The current research is descriptive-analytical. The data was collected with 400 questionnaires which were distributed among the visitors of Sarcheshmeh Park. Next, the data were analyzed with an exploratory factor analysis model and linear multivariate regression. Findings: According to the factor analysis model, the quality of tourist parks is categorized into 9 factors including "vitality", "basic services", "peace and joy", "unique to an individual", "family safe", "management and maintenance", "dynamic stimulus", "complementary facilities", and "natural ecosystem". Also, based on the linear multivariate regression model, the factors of basic services, family safety, and dynamic stimulus have the greatest impact on the satisfaction of visitors with these parks. Conclusion: The weakness of the investigated park is in the two factors of management and maintenance and dynamic stimulus. Among the suggestions to improve these factors, Sarcheshmeh Street can be turned into a pedestrian street, especially during busy days, installing sports equipment in the vicinity of the children's playground, installing bicycle paths in the park and the paths leading to it, and setting up seasonal exhibitions in the park. Originality/value: Utilizing new statistical models and the use of more than 50 indicators for evaluation are the most important differences between this research and previous studies. | ||
| کلیدواژه‌ها [English] | ||
| Service’s Satisfaction, Urban Park, Tourist Park, Green Space, Khansar City | ||
| مراجع | ||
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آمار تعداد مشاهده مقاله: 302 تعداد دریافت فایل اصل مقاله: 298 |
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